AG Management Group | SERVICES
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SERVICES

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In-Store Marketing

In Store Marketing is the process of captivating the consumer’s attention to a specific brand or product inside of a retail environment. There are many different ways to grab ones attention weather it is using signage, demo, display, or live presentation or representation. All of these forms have their own significant value and can be utilized to target specific markets. These concepts become more crucial to every retailer and the clients that do business in their stores.

With the enormous growth of on-line sales, the vitality of the retail setting depends on the consumers desire to interact with customer service professionals. Having live representation from a specific brand can help with the proper presentation and explanation of how the product can benefit ones needs or desires. This is why in-store marketing has become one of the biggest fads in the retail setting over the last few years. Retailers across America have seen an increase in traffic flow but need to capture the “human element”, that’s where we come in.

By Definition

Advertising

is a form of communication for marketing and used to generate increased consumption of their products or services to customers.

Customer Acquisition

considered the connectivity between advertising and customer relationship. This critical connectivity facilitates the acquisition of targeted customers in an effective fashion.

Brand Management

is the analysis and planning on how a brand is positioned in the market. Developing a good relationship with target public is essential for brand management.

Marketing

is communicating the value of a product or service to customers, for the purpose of selling the product or service. It is a critical business function for attracting customers.

Customer Retention

Successful customer retention starts with the first contact an organization has with a customer and continues throughout the entire lifetime of a relationship.

Customer Service

Customer service is a series of activities designed to enhance the level of customer satisfaction, the feeling that a product or service has met the customer expectation.

How Our Clients Execute

Customer Acquisition

After we market our products the customer is at the height of impulse. With our point of sale training we are able to acquire a new customer for our clients when it matters most.

Brand Management

Our team helps come up with the best way to introduce your product to the public. By having live representatives in the store we are able to help introduce your product with a qualified representative to make for a smooth interaction.

Marketing

It’s a fact when customers are shopping they have questions. Our trained staff is able to answer any products and help customers understand why our clients products are right for them.

Customer Retention

With our trained representatives in the retail stores we give our clients and added level of customer service that most companies lose in our technical world. Our live representatives give customers the option to speak face to face and by giving customers options they are happier.

Customer Service

With our live representation inside local retail giants we are able to give our customers the comfort of having a local representative to turn to if they need anything.

Advertising

With our live representation inside local retail giants we are able to give our customers the comfort of having a local representative to turn to if they need anything.

Why Choose Our Clients

Direct Mail has less than a 3.4% ROI

3.4%

50% of Households are on a Do Not Call List

50%

64% of people have spam blockers

64%

45% of tv households have at least 1 DVR

45%

86% of people skip tv commercials when watching recorded television

77%